When Journeyman Co. Opened in Middleton in September 2018, owner Todd Christiansen completed a dream 30 years inside the making. Christiansen says he first evolved the idea three long ago, and it’s been inside the lower back of his mind ever considering that. For over 25 years, Christiansen has labored in retail as a buyer, especially for Lands’ End, based in Dodgeville.
Christiansen says Middleton became the right desire when establishing his shop because of improved improvement during the metropolis. Not simplest is it is turning into a buying vacation spot with a number of those better boutiques which might be opening up right here, however with the city and the chamber of commerce, there’s a variety of exhilaration on how to utilize that metropolis plaza,” Christiansen says.
Christiansen defines Journeyman Co.’s aesthetic as delicate rustic. With sixty-five percent of the shop’s merchandise made inside the U.S., he says customers can count on extraordinary apparel, accessories, and grooming items.
“There is an opportunity to gradually down your purchases and make it mean greater and closing longer,” Christiansen says.
Christiansen says he targets to make shopping for men’s style greater approachable. Besides having the essentials, like jeans and oxford button-down shirts, Journeyman Co. Gives unique pieces with their testimonies and records. There is that undying appeal to plenty of the product in here,” Christiansen says. “You can wear it today, you may put on it five years down the street, and it’s now not going to be out of style, and that’s important, particularly in case you’re going to be spending a bit greater on something.